The global probiotic drink market size is expected to reach USD 21.95 billion by 2027, according to a new report by Grand View Research, Inc., expanding at a CAGR of 6.1% from 2020 to 2027. Increasing awareness about the benefits of probiotic drinks, rising shift towards healthy diet and prevalence of nutritional hidden hunger among masses is expected to boost the market growth in the coming years. In addition to this, growing demand for functional beverages worldwide to improve digestive health is supporting the growth of the market over the years.
COVID-19 & Its Impact
The lockdown restrictions ensued after the initiation of pandemic proved to be harmful for the probiotic drink market, as it resulted into a huge decline in product manufacturing and caused supply chains disruption all around. Also, it reduced the availability of manpower caused a paucity in number of skilled professional handling the machines. However, after the restrictions were lifted, these issues were quickly resolved and market observed fresh set of demands from people. Rising awareness about the immunity boost that the functional drinks provide the body is expected to drive the market in the post-pandemic world.
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Probiotic Drink Market Report Highlights
- Central and South America is expected to register the fastest CAGR of 7.2% from 2020 to 2027 owing to the increased importance of functional beverages in countries, including Brazil and Argentina
- The dairy-based product segment dominated the market by accounting for over 55.0% share of the global revenue in 2019. Easy product access, along with first-mover advantage in the market, is expected to fuel the growth of the segment
- The online distribution channel segment is expected to expand at the fastest CAGR of 6.7% from 2020 to 2027 owing to the convenient shopping and easy payment process offered by such channels.
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Probiotic Drink Market Segmentation
Grand View Research has segmented the global probiotic drink market on the basis of product, distribution channel, and region:
Probiotic Drink Product Outlook (Revenue, USD Million, 2016 – 2027)
- Dairy-based
- Plant-based
Probiotic Drink Distribution Channel Outlook (Revenue, USD Million, 2016 – 2027)
- Offline
- Online
Probiotic Drink Regional Outlook (Revenue, USD Million, 2016 – 2027)
- North America
- U.S.
- Europe
- Germany
- U.K.
- Asia Pacific
- China
- Japan
- Central & South America
- Brazil
- Middle East & Africa
- South Africa
List of Key Players of Probiotic Drink Market
- Yakult Honsha Co., Ltd.
- Danone S.A.
- GCMMF (Amul)
- PepsiCo
- NextFoods
- Harmless Harvest
- Bio-K Plus International Inc.
- Fonterra Co-operative Group
- Lifeway Foods, Inc.
- Nestle SA
- Chobani, LLC
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About Grand View Research
Grand View Research is a market research and consulting company that offers market research reports, syndicated and customized reports. The company is headquartered in San Francisco, California. It offers client engagement for business consulting and market intelligence from various domains. The clientele is based across various countries with queries coming from more than 50 industries worldwide.
Grand View Research helps its clients to make informed decisions by helping them understand current trends and scenarios. Every year Grand View Research accomplishes more than 300 multi-country market studies to optimize consulting for clients.
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