The global catalog management systems market size is expected to grow at a Compound Annual Growth Rate (CAGR) of 10.6% during the forecast period, to reach USD 1.9 billion by 2026 from USD 1.2 billion in 2020. Key factors that are expected to drive the growth of the market are the rising consumer demand for products, growing internet access, and rising penetration of smartphones demand which is acting as a catalyst for catalog management solutions from the e-commerce industries. Indispensable requirement of data hubs for better data syndication and compelling need for eliminating data inconsistencies across multiple data silos. These factors are driving the demand for catalog management systems.
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Services segment to hold a larger market size during the forecast period
Based on services, the catalog management systems market is segmented into two categories: professional and managed services. These services assist enterprises in managing and ensuring the smooth functioning of product information. Enterprises need active support from skilled professionals to minimize their downtime during the pre-and post-installation of solutions. These services provide the necessary support to uphold the efficiency of business processes, increase enterprise growth, and reduce unwanted operational expenses.
SMEs segment to grow at the highest CAGR during the forecast period
SMEs are defined as organizations with an employee strength ranging from 1 to 1,000. SMEs have a low marketing budget and often lack the resources and capabilities for effective marketing orchestration. These enterprises face greater challenges of limited budget as compared to large enterprises and require better methods to resolve complexities for improving the cost optimization of their business processes. However, the SMEs segment is expected to grow at a higher CAGR during the forecast period, due to rising adoption of cloud-based catalog management systems. Cloud-based software and services offers benefits such as reliability, scalability, user-friendly capabilities, easy integration, increased agility, and improved efficiency which are expected to encourage SMEs to adopt cloud-based catalog management system solutions and services at a rapid pace.
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Unique Features in the Catalog Management Systems Market
A centralised product information repository that enables companies to maintain and update facts including product descriptions, specs, pictures, and costs in one place.
Integration with several sales channels, such as social networking platforms, e-commerce websites, marketplaces, and physical retailers. This guarantees accurate and consistent product information over all platforms.
Support for handling product bundles and variations (such as sizes and colours) enables companies to effectively build and manage complicated product structures.
Businesses can establish rules for automatic price adjustments based on variables like demand, seasonality, and rival pricing by utilising dynamic pricing capabilities.
Products’ rich media content—pictures, movies, and other multimedia—may be managed with these tools to improve how the products are presented.
Major Highlights of the Catalog Management Systems Market
An increasing number of e-commerce companies are using catalogue management systems to arrange and display product information in a methodical manner across many web platforms.
Multimodal selling is emphasised, with catalogue management systems helping companies to organise product data and keep it consistent across social media, websites, marketplaces, and other sales channels.
Call for real-time data updates to guarantee current and correct product information across all channels, which will increase customer trust and happiness.
The catalogue management system and the online store may exchange data seamlessly thanks to integration with well-known e-commerce systems like Shopify, Magento, WooCommerce, and others.
Constantly improving user interfaces, adaptable templates, and simple procedures for effective product data management are some examples of how to improve the user experience in catalogue management systems.
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Top Key Companies in the Catalog Management Systems Market
The catalog management systems market comprises major providers, such as IBM (US), SAP (Germany), Oracle (US), Salsify (US), Coupa Software (US), ServiceNow (US), Proactis (England), Broadcom (US), Fujitsu (Japan), Comarch (Poland), Zycus (US), GEP (US), Ericsson (Sweden), Amdocs (US), Episerver (US), Hansen Technologies (Australia), Vinculum (India), Claritum (UK), eJeeva (US), SunTec (India), Plytix (Denmark), Mirakl (France), Sellercloud (US), Vroozi (US), CatBase (UK), Akeneo (France), nChannel (US), Contalog (India), and Sales Layer (Spain). The study includes an in-depth competitive analysis of key players in the catalog management systems market with their company profiles, recent developments, COVID-19 developments, and key market strategies.
The players in this market have embraced different strategies to expand their global presence and increase their market shares. New product launches and enhancements, partnerships, mergers and acquisitions, have been the most dominating strategies adopted by the major players from 2018 to 2021, which helped them strengthen their offerings and broaden their customer base.
Salsify was founded in 2012 and is headquartered in Massachusetts, US. The company offers the PXM platform that integrates Digital Asset Management (DAM), Global Data Synchronization Network (GDSN), syndication, and PIM capabilities. It also offers consulting and implementation services for the smooth implementation of its products. The company’s platform offers catalog management capabilities to its customers. It provides various capabilities and features, including, advanced validation, faster data imports, filtering and advanced search, editable product attribution, validation rules, inheritance rules, and entities. The company provides a digital catalog management solution platform. The platform offers features, such as flexibility, governance, workflow, multi-channel, and architecture, which enable clients to easily and quickly onboard data from multiple sources.
Zycus is a frontrunner in executing complete life-cycle solutions in catalog management and provides robust control to ensure content validity with an end-to-end partnership approach. It is a global provider of a complete Source-to-Pay suite of procurement performance solutions. It designs and develops software in the procurement domain. The company performs automatic classification using AI to correctly classify all items appearing in both hosted catalogs and punchout configurations, thereby providing reduced order processing cycle times and increased compliance to procurement contracts.
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