Global Online Sex Toys Market Professional Survey Report 2019
Market Overview:
Sex toys are stimulation devices that are used to facilitate the physical pleasure of individuals. These sex toys are designed to resemble the human genitals and include BDSM apparatus and sex furniture such as slings. These toys are sold at sex shops but nowadays online sex toys can be purchased through various e-commerce sites and vendor websites. The various reasons like an imbalance in the hormonal levels that results in vaginal dryness and the changes in firmness and elasticity of the vaginal muscles that affect the vaginal moisture and the slackening of vaginal walls due to frequent conceiving and high levels of stretching are some of the reasons for the popularity of online sex toys among women.
Sex toys help in increasing the estrogen level in women and relax the vaginal skin. The sex toys are sold as novelty items hence they do not adhere to certain regulations. Regulations such as REACH do exist but still, there is no obligation for manufacturers on attaining compliance. The FDA in the US also has conducted extensive testing and in order to include the sex toys in the medical devices category. The sex toys market is associated with stereotypical images and societal norms that discourage consumers to openly buy the product so, in turn, the consumers prefer the online sex toys market.
The global online sex toys market report analyses the global market for the past year of 2018 and is expected to rise and expand for the forecast year from 2019-2025. The key players in the market are endorsing the discreet packaging for sexual wellness products like sex toys. This development is boosting the confidence of the sex toys buyers. The report also presents the overall Online sex toys market size by studying the historical data and the future prospects of the market.
The following manufacturers are covered:
Doc Johnson
LELO
LUVU Brands
Standard Innovation
Reckitt Benckiser
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Market Segmentation:
The rising trends and the focus of companies toward adopting innovative marketing strategies are leading to global market growth. On the basis of the market segmentation by type, the global online sex toys market can be split into Erection rings, Dildos, and Adult vibrators. And based on the market segmentation by application, the global product can be categorized into Woman and Man. The growing medical sexual concerns and the increase in awareness among the individuals of the human body pleasure points are also driving the market growth for online sex toys. The in-depth analysis of the key players and the emerging new players in the online sex toys market is also pointed out in the report.
Regional Overview:
Countries like Japan, China, India and the regions like North America, Europe, and Southeast Asia are among the major hubs for the use and demand of online sex toys. The growing online platforms for the ease of customers are and the focus of companies on addressing the taboos around sexual wellness products by advertising in a unique yet simplistic manner is increasing the demand of the online sex toy market. The rising focus of the manufacturers and vendors towards adopting strategies like crowdfunding to produce innovative sex toys in the market and the packaging not indicating the contents and focus on maintaining the anonymity even from the delivery workers is boosting and escalating the online sex toys market.
Industry News:
Four Loko has teamed up with Fleshlight to launch a sex toy called Sex in a Can for a reasonable price of $69 which is packaged in Four Loko’s classic camo-print label. It is designed as a can of alcoholic caffeinated soda and comes with a brown paper bag to carry it around.
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