Oral hygiene refers to the practice of keeping one’s mouth healthy as well as free of ailments and bad odour. It also involves keeping other problems at bay such as tooth decay and gum diseases. Regular cleaning and brushing of teeth is very important to maintain oral hygiene and also going on monthly check-ups as suggested by the experts. The most common dental disorders that are prevalent across the globe are dental caries, periodontitis and gingivitis. Oral care plays an important role in leading a good quality life and overall good health of a person. A healthy mouth disposes off many medical conditions whereas an unhealthy mouth introduced the risk of health problems such as stroke, heart attack and poorly controlled diabetes. The increased awareness about fresh breath and oral care, large number of dental disorders, rise in geriatric population and new advancements in technology are driving the oral care and hygiene market. According to national institute of dental and craniofacial research, 92% of adults in age group 20 to 64 have dental caries in their permanent teeth. Also, adults in this age group have an average of 3.28% decayed or missing permanent teeth and 13.65% decayed and missing permanent surfaces. Hence due to the increasing teeth problems among people of all age groups, the oral care and hygiene market is expected to grow.
This report highlights the current market synopsis of the Oral Care/Oral Hygiene Products Market along with future anticipated market growth. It also highlights various drivers, restraints, and opportunities expected to influence the market during the forecast period. In addition, information related to key players operating in the market along with their market share and key strategies adopted to maintain their leading position is also provided in this report. The Oral Care/Oral Hygiene Products Market study provides comprehensive assessment of key stakeholder strategies (With Detailed Porter’s Five Forces Analysis), imperatives for succeeding in the business and five-year annual trend analysis that highlights market size, volume and share.
The Global Oral Care/Oral Hygiene Products Market is expected to reach USD 62.2 billion by 2025, from USD 43.4 billion in 2017 growing at a CAGR of 4.6% during the forecast period of 2018 to 2025.
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Market Drivers and Restraints
Growing prevalence of dental problems and geriatric population
Technical advancements in the oral hygiene products
Rising Incidence Of Periodontal Diseases
Pricing issues faced by the key competitive players
Continuous innovation and introduction of new products
TABLE OF CONTENTS
PART 01: EXECUTIVE SUMMARY
PART 02: SCOPE OF THE REPORT
PART 03: RESEARCH METHODOLOGY
PART 04: MARKET LANDSCAPE
- Market ecosystem
- Market characteristics
- Market segmentation analysis
PART 05: PIPELINE ANALYSIS
- Pipeline analysis
PART 06: MARKET SIZING
- Market definition
- Market sizing
- Market size and forecast
PART 07: FIVE FORCES ANALYSIS
- Bargaining power of buyers
- Bargaining power of suppliers
- Threat of new entrants
- Threat of substitutes
- Threat of rivalry
- Market condition
PART 08: MARKET SEGMENTATION
- Segmentation
- Comparison
- Market opportunity
PART 09: CUSTOMER LANDSCAPE
PART 10: REGIONAL LANDSCAPE
- Geographical segmentation
- Regional comparison
- North America
- South America
- Europe
- MEA
- APAC
- Market opportunity
PART 11: DECISION FRAMEWORK
PART 12: DRIVERS AND CHALLENGES
- Market drivers
- Market challenges
PART 13: MARKET TRENDS
PART 14: VENDOR LANDSCAPE
- Overview
- Landscape disruption
PART 15: VENDOR ANALYSIS
- Vendors covered
- Vendor classification
- Market positioning of vendors
PART 16: APPENDIX
- List of abbreviations
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Recent Industry Developemnts
Adults in this age group have an average of 3.28% decayed or missing permanent teeth and 13.65% decayed and missing permanent surfaces. Hence due to the increasing teeth problems among people of all age groups, the oral care and hygiene market is expected to grow.
The increased awareness about fresh breath and oral care, large number of dental disorders, rise in geriatric population and new advancements in technology are driving the oral care and hygiene market. According to national institute of dental and craniofacial research, 92% of adults in age group 20 to 64 have dental caries in their permanent teeth.
Market Segementation: Global Oral Care/Oral Hygiene Products Market
By Product
- Toothpastes
- Pastes
- Gels
- Powders
- Polishes
- Mouthwashes/Rinses
- Non-Medicated Mouthwashes
- Medicated Mouthwashes
- Dental Accessories/Ancillaries
- Dental Flosses
- Breath Fresheners
- Cosmetic Dental Whitening Products
- Dental Water Jets
- Denture Products
- Fixatives
- Other Denture Products
- Dental Prosthesis Cleaning Solutions
- Toothbrushes And Accessories
By Distribution Channel
- Consumer Stores
- Retail Pharmacies
- Online Distribution
- Dental Dispensaries
On the basis of geography
- North America & South America,
- Europe,
- Asia-Pacific,
- Middle East & Africa
Some of the major countries covered in this report are U.S., Canada, Germany, France, U.K., Netherlands, Switzerland, Turkey, Russia, China, India, South Korea, Japan, Australia, Singapore, Saudi Arabia, South Africa, and Brazil among others. In 2017, North America is expected to dominate the market.
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Key Players: Global Oral Care/Oral Hygiene Products Market
- Colgate-Palmolive,
- Procter & Gamble,
- GSK,
- GSK US,
- Unilever,
- Philips Oral Healthcare,
- Johnson & Johnson,
- GC America Inc.,
- Henkel,
- Jordan ,
- Kao Corporation,
- Straumann,
- Dentaid,
- Ranir,
- GC Orthodontics America,
- Dr Fresh Inc ,
- Church & Dwight Co., Inc.,
- SUNSTAR SUISSE SA,
- Sunstar Americas, Inc.,
- Sunstar Group,
- Ivoclar Vivadent AG,
- Ivoclar Vivadent France,
- GC Europe,
- GC Corporation,
- Dabur India Limited,
- The Himalaya Drug Company,
- Patanjali Ayurved Limited.,
- supersmile,
- Straumann Italia,
- Straumann Australia,
- Danaher Corporation,
- Dentsply Sirona,
- Carestream,
- Sirona Dental Systems,
- 3M,
- LG Household & Health Care, Ltd.,
- Young Innovations, Inc.,
- High Ridge Brands,
- Sanofi,
- GO SMILE, LLC and others
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