Demand for household wipes was soaring during COVID-19 pandemic as consumers sought effective and convenient ways to clean their houses. Now, as the world emerges from the crisis, the household wipes market continues to transform, reflecting changes in consumer behavior, sustainability and technology.
Data from Smithers’ recent market report, The Future of Global Wipes to 2029, shows that in 2024 global household wipes sales will reach $7.9 billion, consuming 240,100 tons of non-woven material. Smithers nonwovens consultant, said demand for household wipes is still rising post-pandemic, but not to the level as in 2020 and 2021, when the request was 200% of historical norms. Smithers said that in 2023, North American demand for wipes is about 10% higher than pre-pandemic. COVID-19 has introduced many new consumers to disinfecting and cleaning wipes. Many of them continue to buy the product, maybe not same volumes as during the pandemic. But it’s a known solution for many people.
Nowsdays there is a push to develop more sustainable products, including greener solutions, natural substrates and packaging that is more recyclable or high in post-consumer recycled (PCR) content. Consumers want products that are better for the environment while most are not willing to compromise on efficacy, which forces manufacturers to continue to innovate and improve their products.
In terms of formulation, cleaning solutions are changing to address sustainability issues. More and more solutions are using citric acid or hydrogen peroxide to achieve a germicidal clean while reducing or eliminating chemical residues and producing no irritating fumes.
Xiamen Newclears aims to offer products that are as sustainable, functional and unique as possible. Newclears bamboo wet wipes is made of 100% bamboo viscose fabric which is biodegradable and liquid formulation is plant-based ingredients, free of chlorine and any harmful components and utilize natural cleaning solutions to get the job done in a safer way.
Any inquiry for Newclears products, please feel free to contact us at WhatsApp/Wechat/Skype/Tel: +86 1735 0035 603 or mail: sales@newclears.com.
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