RDE, Inc. (OTCQB: RSTN), the owner of Restaurant.com, continues to attract major talent to its team. Last week, the company announced Vincent “Bo” Jackson’s appointment to its Restaurant.com Advisory Board. He compliments an all-star roster that includes Chef Fabio Viviani, who has extensive interests in the restaurant sector, and Kevin Harrington, a serial entrepreneur and an original shark in the TV series Shark Tank.
Mr. Jackson fortifies the already strong team. For those that don’t know, since leaving professional sports, Mr. Jackson, through his company Jackson & Partners, LLC, has successfully developed several businesses across multiple industries. His Jackson & Partners Restaurant Group, LLC, which has extensive hospitality industry reach, could undoubtedly help RSTN develop its strategies. In 2021, they plan to expand initiatives into Menu LTO Concept Development, Brand Development, Supply Chain Management, Ingredient Sourcing, Consumer Repositioning, and Restaurant-Specific Marketing.
That effort is supported through the resources of Jackson & Partners Restaurant Group Parent Company, J&P, which utilizes strength from its highly specialized marketing and brand development division. Clearly, adding Jackson and his resources is a substantial win for Restaurant.com.
Commenting on his appointment to the Advisory Board, Mr. Jackson stated, “My team and I at Jackson & Partners help build valued brands, generate a high level of demand, create sustainable sales, shape consumer perceptions, expand markets both domestically and internally and deliver services other companies are not equipped to do. I am excited to join RDE, Inc.’s Restaurant Advisory Board to utilize my knowledge and relationships to continue that mission. I look forward to working with the team and additional Restaurant Advisory Board members to expand the Restaurant.com brand and its services to the hospitality community, which will boost the individual restaurants and the industry as a whole.”
He joins two other high-profile names in the industry, Kevin Harrington and Chef Fabio Viviani.
Advisory Board Gets Stronger
Jackson will complement an already impressive team. He joins renowned Chef Fabio Viviani, appointed as restaurant.com’s first Advisory Board member in March. Like Bo, Chef Viviani is expected to add tremendous value to the RDE team by allowing Restaurant.com to capitalize on industry relationships and experience as a restauranteur.
They join Kevin Harrington, a serial entrepreneur and one of the founding “sharks” on the hit investment show Shark Tank. Mr. Harrington also occupies a seat on the company’s Board of Directors. Undoubtedly, Restaurant.com is assembling a team loaded with industry experience to add to already impressive growth.
A Busy 2020 And 2021
Since becoming an RDE, Inc. asset, Restaurant.com has been busy making deals. And those deals are reflected in the share price appreciation. Since the start of the year, the stock is higher by 160%. The gains come after it announced several new partnerships expected to help drive revenues higher over the coming months. Its most recent collaboration is with AMAC, the Association of Mature American Citizens, and its 2.3 million members that provide a targeted pathway for RSTN to reach the senior adult population.
A second deal with MemberHub, the largest and fastest-growing community engagement software company for K-12 parent groups, also puts RSTN in an enviable position to target millions of customers through an array of digital deal offerings. MemberHub currently serves over 12,800 organizations that engage with more than 2.8 million K-12 parents. A third partnership rounds out a busy and productive few weeks of client expansion.
That deal has RSTN partnering with Rosebud Restaurants to provide marketing services on its digital deals platform for their six Rosebud and two Carmine’s locations across Chicagoland. The three agreements add momentum to its report of solid earnings in 2020.
A Big Year In 2020 With Momentum In 2021
Notably, RDE, Inc. finished 2020 on a solid note, and that momentum is expected to continue into this year. In March, RDE, Inc. announced unaudited financial results for the year ending December 31st, 2020. According to RSTN, it recorded revenue of $2.9 million with a net income of $332,000, or $0.06 in earnings per share. Those results compare to a loss per share of ($1.37) in 2019.
In the report, RDE noted that the revenue figure reflects business recorded from March 1st, 2020, the effective date of RDE’s acquisition of Restaurant.com, rather than the full year 2020. Thus, the twelve months revenue for Restaurant.com was $4.4 million. All financial results are subject to the audit.
The great news is that once the numbers are confirmed, the results could show RDE, Inc. swinging into a profit. They broke down numbers further, showing income from operations of $531,000, demonstrating substantial improvement compared with a loss of $2.1 million in 2019. On a per-share basis, RDE delivered EPS of $0.06 compared with a negative EPS of ($1.37) in 2019. Notably, the 2020 net income and EPS include a positive non-cash change in derivative liability due to convertible notes’ accounting.
Investors also responded well to the increase in Shareholder’s Equity, which jumped from a ($7.8 million) deficit to $1.1 million in Equity for the year. Better still, with the removal of all institutional convertible debt, management said it expects balance sheet improvement and bottom-line growth to continue.
Momentum On Its Side
As the company heads into Q2, momentum appears to be on its side. Not only is the company substantially strengthening its management and Advisory team, but it is also making deals with some large organizations that could generate a sharp rise in revenues. These partner agreements will introduce millions of new users to the Restaurant.com site, which of course, is the driver of sales.
Thus, while it’s safe to assume that the three deals made thus far in 2021 will add considerable value, it’s also fair to expect that more partnerships will follow. That could translate to faster revenue growth than initially forecast.
Moreover, with solid margins and a clean balance sheet, revenues could fall toward the bottom line much faster than last year.
If so, the 160% YTD gains could be just the starting point for a rally higher based on revenue growth, expected positive guidance, and monetization of existing deals. Certainly, Restaurant.com is doing the right things at the right time. And, as they succeed in the face of pandemic-related headwinds, consider what they can do once the industry opens back to the masses.
Restaurant.com is a company that could have a breakout year.
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