The global ride-on mower market size is expected to reach over $9 billion, growing at a CAGR of over 4% during the period 2020–2025.
The global ride-on lawn mower market to witness a surge in demand during the period 2019-2025. With the increase in consumer spending towards the landscaping services and other recreational activities, the demand for the various ride-on lawn mowers are expected to increase. Further, activities such as golf, are becoming mainstream consumer leisure destinations, thereby witnessing high growth in Europe, North America, and APAC.
Arizton’s recent market research report considers the present scenario of the ride-on lawn mower market and its market dynamics for the period 2019−2025. It covers a detailed overview of several market growth enablers, restraints, and trends. The report offers both the demand and supply aspect of the market. It profiles and examines leading companies and other prominent ones operating in the market.
Ride-on Mower Market – Dynamics
Here are the list of trends and drivers that are impacting the revenues and profitability in the global ride-on mower market:
- Increasing Number of Golf Courses Across the World
- Increasing Adoption of Green Spaces
- Growing Marketing Efforts and Promotional Activities by Vendors
- Shifting Preferences to the Alternative-fueled Mowers
- Growing Landscaping Industry
- Influence of Internet in Shaping End-users’ Purchasing Behavior
Ride-on Mower Market – Segmentation
This research report includes detailed market segmentation by product, end-user type, fuel type other type, and geography.
- Zero lawn mowers are gaining immense popularity to manicure fussy lawns, fields, and golf courses. Zero-turn lawn mowers, which are also a type of riding mowers, are gaining surging rise in demand among several end-user segments as they offer efficient mowing capabilities.
- Professional landscaping services are witnessing a significant rise in demand. One of the primary factors driving the landscaping and gardening services market growth is product innovations in landscaping and gardening practices. Developed countries such as the US along with emerging economies such as China and India are largely witnessing robust growth in the demand for commercial landscaping.
- Hybrid mowers are likely to gain popularity as these machines combine battery and engine-powered technology and gas and battery-powered technology. With the advent of technology, key market players focus on the adoption of lower carbo alternative solutions.
Market Segmentation by Product
- Standard Ride-on Mowers
- Zero-turn Mowers
- Lawn Tractors
- Garden Tractors
Market Segmentation by End-user Type
- Residential Users
- Landscaping Service Providers
- Golf Courses
- Government & Others
Market Segmentation by Fuel Type
- Gas-powered
- Propane-powered
- Electric-powered
- Cordless/Battery
- Electric corded
Market Segmentation by Other Type
- Blade Type
- Cylinder
- Standard
- Mulching
- Lifting
- Drive Type
- AWD
- FWD
- RWD
- Start Type
- Keyed Start
- Push Start
Ride-on Mower Market – Geography
North America is expected to hold a significant share in the ride-on lawn mower market. Increasing number of projects and initiatives being taken by the government for the expansion of the number of parks, public spaces and the golf courses, are expected to favorably impact the overall demand for the heavy-duty equipment such as ride-on lawn mowers in the market. In today’s scenario, nearly 75% of the golf courses in North America are expected to be opened to the golfers on public basis. North America is considered to account for nearly 50% of the total world golf supply. With the presence of larger number of golf facilities, the gardening equipment industry is expected to witness a boom in the region. Hence, various commercial equipment is largely used for the restoration and maintenance of the garden or lawn or turfs in different areas.
Market Segmentation by Geography
- Europe
- Germany
- Italy
- UK
- France
- Spain
- Italy
- Sweden
- Netherlands
- Belgium
- North America
- US
- Canada
- APAC
- China
- Japan
- Australia
- South Korea
- MEA
- South Africa
- UAE
- Saudi Arabia
- Latin America
- Brazil
- Mexico
- Argentina
Ride-on Mower Market – Vendor Landscape
The global ride-on lawn mower market is moderately fragmented with many local and international players in the market. The rapidly changing technological environment could adversely affect vendors as customers expect continual innovations and upgrades in garden equipment. The present scenario is forcing vendors to alter and refine their unique value proposition to achieve a strong market presence. Vendors are using new business models and focusing on developing the portfolio of their establishments to drive growth. However, certain global vendors have entered the niche segment.
Key Vendors
- Deere & Company
- MTD Products
- Husqvarna
- STIGA Group
- The Toro Company
- Kubota
Other Prominent Vendors
- AS-MOTOR
- Altoz
- Ariens Company
- Briggs & Stratton Corporation
- Excel Industries
- Mean Green Products
- Metalcraft of Mayville
- Moridge Manufacturing
- R&R Products
- Bobcat Company (Doosan)
- Textron Incorporated
- Walker Manufacturing
- Weibang
- Wright Manufacturing
- Venture
- Cobra
- AGCO
- Alamo Group
- Carraro
- Emak Group
- Greenworks Tools
- Hayter Limited
- Hustler Turf Equipment
- Honda Power Equipment
- AL-KO Gardentech
- Bad Boy
- Masport
- STIHL
- Swisher
- Techtronic Industries
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